Sam Richardson Coaching

Sam is a LTA Accredited level 4 Senior Club Coach with extensive coaching experience both in the UK and overseas. He has managed teams of coaches and developed programmes from scratch. Sam has experience working with players of all ages, abilities and backgrounds. His coaching philosophy is simple; when we get on court together, we get active, develop our skills and have a lot of fun! 

From 2002 - 2024 Sam worked for the Lawn Tennis Association (LTA) where he led on the development and delivery of national programmes designed to help introduce more people to tennis. 

Sam was a Keynote Speaker at the International Tennis Federation Worldwide Coaches Conference in 2017 and has presented at many other conferences both internationally and in the UK. 

Sam is passionate about introducing more people to tennis and helping them to forge a life long love of the sport.